Discover the 'Red Gold' of Pampore, the world's finest saffron.
Just 15 kilometers from Srinagar lies the town of Pampore, the only place in the world besides Spain where high-quality saffron is grown. Known as the 'Red Gold', Kashmiri Saffron (Crocus sativus) is prized globally for its deep color, intense aroma, and powerful medicinal properties. At Travel Etios Kashmir, we ensure our guests buy only the purest saffron directly from the source.
Kashmiri saffron has a higher concentration of **Crocin** (the color-giving pigment) and **Safranal** (the aroma-giving compound) compared to Iranian or Spanish varieties. This is due to the unique volcanic soil and climate of the Pampore plateau. It takes over 75,000 flowers to produce just one pound of saffron, all of which are hand-picked at dawn.
Don't be fooled by cheap imitations (often dyed corn silk). Here is the expert test:
Let us take you to the government-verified saffron outlets in Pampore.
ENQUIRE FOR SAFFRON TOUR